While the world may feel like it has stopped, privacy policy regulation deadlines- and specifically the July 1, 2020 enforcement deadline – has not been extended at this time. Even with the uncertainty surrounding both the coronavirus and the new draft regulations, the California Attorney General’s office continues to express its commitment to staying on track with the July 1, 2020 enforcement deadline.

The COVID-19 pandemic may be hitting the California coast hard but the California Attorney General’s Office has confirmed that it is committed to “finalizing the [new CCPA regulations]” and is not extending out the deadlines under the Act. The comment period for the new proposed regulations to the CCPA began in late 2019, with new versions of the regulations rolling out in the last few months.

The office also noted the “heightened value of protecting consumers’ privacy online” during the time of COVID‑19 and encouraged “businesses to be particularly mindful of data security in this time of emergency.”

What does this mean for you? 

If you do business in the state of California or collect the personal information of California residents, you need to be mindful of CCPA guidelines and the looming July 1, 2020 deadline. This is especially true if your business generates annual gross revenue in excess of $25 million, receives or shares the personal information of over 50,000 California residents, or derives 50% of your revenue by selling California resident personal information.

Remember, the proposed regulations to the CCPA expand the definition of personal information to something as basic as an email address, from the traditional definitions of a consumer’s name plus social security number or financial information.

Contact the Cybersecurity & Data Privacy Team at Woods Rogers to begin your compliance plan today.

Read more legal updates on COVID-19 from Woods Rogers attorneys.